The George Charles is a bar in Didsbury, Manchester. We worked with the owners to develop a brand story, signage system and menu collateral. George Charles was a fruiterer and the former owner of the site on which the bar is built and so we capitalised on this lesser known fact.
As well as the core brand identity we worked on a set on interior features creating a series of large format framed artworks which were printed using the giclee process. Fun and irreverent these hark back to the past life of the bar.