United Creatives worked closely with master whiskymaker and blender Dhavall Gandhi to create the Dhavall Gandhi Whisky brand.
The logo is formed from stencil type, a typographic style firmly linked to whisky and sherry casks, and is combined with the initials of the maker.
These two interwoven components convey a level of flamboyance and structure with United Creatives having designed three refined design routes before final client selection.
The other routes were inspired by droplets and kolam, a form of traditional Indian decorative art, which we hope to use for future packaging projects.